Going for gold
There's a huge and, frankly, rather heated debate going on this afternoon concerning whether we go for gold on our Christmas cover.
In a nutshell, it's expensive, time consuming and means sending the covers to the printers two weeks early - but, it also looks absolutely beautiful.
Here in our office, we think last December's cover (which was red and gold) looked amazing, and we want to do something similar this year but in green and gold.
It's hard to describe unless you are actually looking at a cover, but it really does look gorgeous when the Surrey Life masthead and straps are gleaming out at you.
However, there is mutiny in the ranks... Our production guys down in Worthing have suddenly gone massively anti-gold for reasons I know not of. They simply say they don't like it any more and it's a waste of money.
Naturally, I will explore the whole gold/anti-gold debate with them in more detail tomorrow, but in the meantime, I'd like to hear everyone else's thoughts.
Did you see our last Christmas cover? Were you one of the many people who rang in to say how much you liked it? Let me know your thoughts (and hopefully I can strengthen our case!!).
I'll let you you know what happens tomorrow.